Call Management System

Staying connected with customers, clients, and team members is more important than ever today.

A Call management system stands at the forefront of this connectivity, streamlining communication processes and ensuring businesses can manage their calls efficiently. 

Air Landline is dedicated to offering a robust call management service that caters to businesses’ diverse needs. We ensure that every call is handled with the utmost care and professionalism.

What is a Call Management System?

Call management is a sophisticated technology solution that enables businesses to effectively handle incoming and outgoing calls.

It encompasses a suite of features designed to optimise call handling, including call routing, voicemail, call forwarding and more. 

By integrating call management, businesses can enhance customer service, improve response times, and increase communication efficiency.

Whether for a small start up or a large corporation, a call management system is a critical tool that streamlines operations and fosters a more connected, responsive business environment.

How does Call Management work?

The functionality of call management revolves around its core capability to manage and direct calls based on pre-defined rules and criteria. Here’s how it typically works:

  1. Call Routing: Incoming calls are intelligently routed to the appropriate department or individual based on the caller’s input, call time, or caller ID, ensuring that the most suitable person answers calls.
  2. Automated Attendant: An automated voice menu guides callers to the right department or service, improving efficiency and caller experience.
  3. Call Forwarding: Calls can be forwarded to another number or device, ensuring that important calls are not missed when someone is out of the office.
  4. Voicemail Management: Unanswered calls are directed to voicemail, and messages can be emailed to recipients for prompt response.
  5. Call Recording and Monitoring: Calls can be recorded for quality assurance and training, helping businesses maintain high service standards.
  6. Analytics and Reporting: It includes analytics tools that provide insights into call volumes, call duration, response times, and more, enabling businesses to make data-driven decisions to improve their call-handling processes.

By leveraging these features, a call management feature empowers businesses to manage their communications more effectively, enhancing productivity and customer satisfaction.

FREE Call Management System for Small Business

In today’s competitive market, small and medium-sized UK businesses need every advantage they can get. Recognising this, Air Landline offers FREE call management software tailored specifically for their needs. 

This system provides the essential features businesses require to manage their calls effectively without the burden of additional costs. 

From call routing to voicemail and call forwarding, our features ensure your business remains connected and professional, enabling you to focus on growth without worrying about the complexities of call management.

Benefits of Using a Call Management Solution

Implementing a call management system has many benefits that can transform how businesses communicate. 

Here are the top three advantages:

Benefit 1: Enhanced Customer Satisfaction

A well-managed call system ensures customer calls are answered promptly and directed to the right person or department.

This efficiency reduces wait times and improves the overall customer experience, leading to higher satisfaction and loyalty.

Benefit 2: Increased Productivity

By automating the call routing process and providing tools for better call handling, employees spend less time managing calls and more time on productive tasks.

This streamlined communication process allows quicker inquiry resolution and more efficient resource use.

Benefit 3: Valuable Insights and Reporting

With built-in analytics and reporting, businesses gain insights into call patterns, volumes, and performance metrics.

This data can be used to make informed decisions, optimise staffing, and improve call-handling strategies, ultimately enhancing operational efficiency.

Different Business Use Cases

Air Landline’s call management system is versatile, catering to a wide range of business sectors. 

Here are a few examples:

  • Call Centres: Improve efficiency with advanced call routing, which ensures customers are quickly connected to the right agent, reduces wait times, and enhances customer satisfaction.
  • Estate Agents: Stay connected with clients and manage property inquiries on the go with mobile call forwarding and voicemail-to-email features, ensuring no opportunity is missed.
  • Non-profits: Optimise limited resources with a free call management solution that automates call distribution, helping you focus on your mission without worrying about communication challenges.

What Can You Do with Air Landline’s Call Management Solution?

Our call management solution offers powerful features to transform your business communications. 

Here are three key options:

Option 1: Automate Customer Service

Implement an automated attendant to guide callers to the appropriate department, ensuring they receive the help they need quickly and efficiently.

Option 2: Improve Team Collaboration

Use call forwarding and voicemail-to-email features to ensure your team can collaborate and respond to calls, whether they’re in the office or working remotely.

Option 3: Gain Insights with Call Analytics

Leverage call recording and analytics to better understand customer needs, monitor call quality and train your team more effectively.

What Are Some Call Management Techniques?

Implementing effective call management techniques can significantly improve your business’s operational efficiency. Here are some strategies:

  • Use IVR (Interactive Voice Response) systems to direct callers efficiently.
  • Implement call queuing with music or messages to keep customers informed and engaged.
  • Utilise call recording for quality assurance and training purposes.
  • Offer call-back options to reduce customer wait times.
  • Analyse call data to identify peak times and adjust staffing accordingly.

How Do I Manage Inbound Calls?

Managing inbound calls effectively is crucial for maintaining high customer satisfaction levels. 

Here’s how you can optimise the process:

When Does a Business Need a Call Management System?

In the dynamic environment of modern business, communication plays a vital role in success. A call management system can be the linchpin in ensuring this communication is as efficient and effective as possible.

Recognising the right time to implement this system can set a business apart, enhancing its operational capabilities and customer service excellence. 

Here are three critical reasons why a business might need a call management system:

Reason 1: Increasing Call Volume

As a business grows, so does the volume of incoming calls. This increase can quickly overwhelm traditional phone systems and lead to missed calls, long waiting times, and dissatisfied customers. 

It’s designed to handle high call volumes efficiently, ensuring that each call is routed to the appropriate department or individual without delay. 

Implementing a call management feature at this stage helps maintain high levels of customer satisfaction and prevents potential revenue loss due to missed opportunities.

Reason 2: Need for Professional Customer Interaction

A business’s first impression on a caller can significantly impact its reputation and the caller’s willingness to engage further.

 It contributes to a more professional customer interaction by utilising features such as automated greetings, call routing based on caller input, and music or messages on hold. 

These features improve the caller’s experience and reflect positively on the business’s professionalism and attention to customer service.

Reason 3: Expansion of Remote or Hybrid Work

The modern workforce is increasingly adopting remote and hybrid work models. This shift requires flexible communication systems supporting employees regardless of their physical location. 

It facilitates this flexibility by allowing calls to be forwarded to mobile phones or computers, enabling employees to manage calls from anywhere. 

This capability ensures that customer calls are always answered promptly, keeping the lines of communication open and efficient, even with a dispersed workforce.

Other Call Features Your Business Will Have Access To When Joining Air Landline

A call management system extends far beyond call routing and handling in modern business communication.

Air Landline offers advanced features to elevate your business communication, ensuring a seamless, efficient, and highly professional interaction with your clients and customers. 

Here’s a closer look at these features and how they can benefit your business:

Divert Calls to Your Mobile for FREE

The ability to divert calls to your mobile phone ensures you never miss an important call, even when you’re away from the office.

This feature supports flexible working arrangements and ensures that your business remains responsive and accessible, regardless of location.

Call Recording

Call recording is an indispensable tool for businesses looking to improve customer service and comply with legal requirements. It allows for monitoring call quality, evaluating employee performance, and retaining verbal agreements for compliance purposes. 

This feature ensures every word is captured, providing a valuable resource for training, dispute resolution, and quality assurance.

Call Whisper

Call whisper is a feature that whispers a pre-call message to the receiver before the call is connected, providing context about the call or caller. 

This is particularly useful for businesses managing multiple brands or departments, as it prepares the employee to respond appropriately, improving the caller’s experience and streamlining call handling.

Virtual Switchboard

A virtual switchboard eliminates the need for physical hardware, offering a cloud-based solution that directs callers to the appropriate department or individual through a simple, automated menu.

This flexibility allows businesses to easily update call routing options and manage calls efficiently, reducing wait times and enhancing customer satisfaction.

WhatsApp Business

Integrating WhatsApp Business into your call management workflow enables direct customer communication through one of the world’s most popular messaging apps. 

This feature allows for sending appointment reminders, product updates, and personalised customer service, opening a new channel for engaging with your customer base conveniently and in a convenient and familiar way.

Local or National Business Number for Your Mobile

Having a dedicated business number that rings on your mobile phone lends credibility and professionalism to your operation.

Whether you choose a local or national number, it creates a consistent point of contact for your customers and separates your personal and professional communications.

Welcome Greetings

First impressions matter. Welcome greetings provide a professional and warm welcome to callers, setting the tone for their interaction with your business.

Customisable messages can reflect your brand’s personality and inform callers about important information, such as business hours or ongoing promotions.

Holiday Mode

Holiday mode allows you to set up special greetings and call-handling rules for holidays or any time your business is closed.

This feature ensures that customers are still greeted warmly and informed about when they can expect a return call, maintaining a professional image even when your business is not operating.

Voicemail to Email

Voicemail to email automatically converts voicemails into audio files and sends them to your designated email address.

This convenient feature ensures you can listen to messages promptly and respond to important calls quickly, improving responsiveness and customer service.

Time of Day Routing

This feature allows you to route calls differently based on the time of day, ensuring that calls are always directed to the available staff or voicemail after hours.

It enables businesses to manage call flow effectively, providing continuous service without requiring 24/7 staffing.


Here are some frequently asked questions to help you understand the simplicity, inclusivity, and affordability of implementing Air Landline’s features.

How easy is setting up call management systems with Air Landline?
Setting it up with Air Landline is straightforward. Our platform is designed with user-friendliness in mind, ensuring businesses of all sizes can easily configure their call management features without needing technical expertise. 

Air Landline provides comprehensive support resources and customer service to assist with any queries or customisation needs, ensuring a smooth setup process for all phone numbers from start to finish.
Do I get access to all the other features and services?
Yes, when you sign up for Air Landline’s call management system, you gain access to a full suite of free features and services (a few add-ons you can choose from) designed to enhance your business communications. 

This includes advanced functionalities like call recording, virtual switchboard, WhatsApp Business integration, voicemail to email, and more. 
Our goal is to provide a comprehensive solution that caters to all your call management needs, ensuring you have the tools to improve customer service, increase productivity, and foster professional growth. 

Air Landline continuously updates and expands its features to stay at the forefront of communication technology and offer you the best possible service.
How much does Air Landline cost?
Air Landline is committed to providing affordable call manager solutions tailored to the needs and budgets of businesses of all sizes. We offer a range of pricing plans to give you the flexibility to choose the features that best suit your business requirements. 

We only offer one package, which costs £9.99 + VAT per month and covers essential call management functionalities. Our pricing is transparent and competitive. 

Summary – Call Management System

Air Landline’s call management system is designed to streamline your business communications, ensuring every call is handled efficiently and professionally. 

With easy setup, access to a comprehensive suite of features, and affordable monthly prices, our software is tailored to meet the diverse needs of modern businesses. 

Whether you’re looking to enhance customer satisfaction, improve operational efficiency, or support remote work, Air Landline provides the tools and support you need to achieve your communication goals.